Movie poster research

This is my Movie poster research. This has different movie posters from different films coming from different genres. By looking at the poster you see similarities and differences that I could use in our poster. The most obvious similarity is where the film title is located on the poster. All apart from one has it at the bottom of the poster leaving the room above to display their image of the film. "The magnificent 7" has its film title located near the top of the poster. Most of the main characters shown on these posters are either a long close up or a mid shot. Plus they normally stand in the middle of the poster or like the "Sherlock Holmes" poster the main character is placed to the side but fills most of the space leaving enough for the villain to be shown in the background. The colours used on these posters are all unique in their own way as they use to them create their house style. The house style helps set the mood of the movie and the sort of story the audience will receive. So if its an action movie, the type of colours they would use are range of bright and dark. For a scary movie the poster would have very dark and gloomy colours. Overall the main reason for using posters is to advertise and sell their product to their audience getting them into their seats at the cinema. Without this sort of advertising companies wouldn't grab peoples attention and get them interested into the plot of film and the actors who are in the film.